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Kindred strives to adhere to strict advertising guidelines. Please help us keep our Google Ads in alignment with Kindred's values. Contact us with the URL of any ad on this page if you think it is contradictory to our content.Thank you.
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Advertise With Kindred |
Click on one of the links to download a pdf document outlining our advertising rates, deadlines and special offers:
Welcome to Kindred magazineKindred is a quarterly magazine sold throughout Australia in newsagents, bookstores, health food stores and selected outlets. It focuses on sustainable family living, covering such topics as natural birth, gentle discipline, education reform, social justice and environmental health. For over six years, Kindred has successfully engaged with the new 'cultural creatives' - parents and professionals who are engaged in social change, cultural renewal and innovative co-learning. Kindred is highly visual, provides compelling and courageous content that challenges, inspires, provokes and dares to confront. It's mission is to create and support positive change, and participate in the important emergence of ethically-driven, intelligent media that empowers people to thrive.
Why advertise in Kindred magazine?Kindred offers you the chance to engage with a powerfully discerning readership - one which is actively creating cultural change and dynamically forging new markets and ideas. They are extremely loyal to the values of sustainability, ethics and optimal wellbeing. The Kindred reader is intelligent, committed to family and the planet and participates in numerous values-based networks. They align themselves products and services that reflect their desire to create a better, healthier world. Their purchases are deliberate, values-based and informed. Kindred's strict advertising guidelines ensure that your advertising will remain in the good company of other similarly-aligned organisations and businesses - which subsequently creates another clear marketing statement. Kindred's shelf life is extraordinary, as most readers subscribe for several years in advance, purchase all or most of the back issues and keep them for reference.
The Kindred community represents the powerful emerging demographic known as LOHAS. LOHAS is an acronym for Lifestyles of Health and Sustainability that refers to a demographic defining a particular market segment related to sustainable living, ‘green’ ecological initiatives, and generally composed of a relatively upscale and well-educated population segment. The (US) LOHAS market segment in year 2006 was estimated at $300 billion, approximately 30% of the US consumer market. According to the New York Times, a study by the Natural Marketing Institute showed that in 2000, 68 million Americans were included within the LOHAS demographic. Author Paul H. Ray, who coined the term ‘Cultural Creatives’ in his book by the same name, explains that ‘What you're seeing is a demand for products of equal quality that are also virtuous.’
Who is Kindred for?The Kindred community includes people aged 32 - 48, primarily mothers but also including fathers, educators, early childhood professionals, activists, midwives, doulas and doctors. They are interested in politics, wellbeing, human rights, culture, education reform, birth, raising children, co-democracy, early development, sustainable and ethical products, sustainable lifestyles, the environment and alternative therapies.
Readership
Kindred magazine has an estimated readership of 15,000 readers, made up of subscribers and newsagent / bookshop purchases.
For any further advertising inquiries, contact us
or phone (61) (0)2 6684 4353 .
Please note: Kindred adheres to strict advertising standards. Click below to read our advertising guidelines.
Advertiser Guidelines
Kindred seeks to support life style choices that are sustainable both for the environment and for the human family. Therefore we will not accept certain forms of advertising. They are: more...
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Kindred strives to adhere to strict advertising guidelines. Please help us keep our Google Ads in alignment with Kindred's values. Contact us with the URL of any ad on this page if you think it is contradictory to our content.Thank you.
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The Future of Food DVD
There is a revolution happening in the farm fields and on the dinner tables of the world Ñ a revolution that is transforming the very nature of the food we eat.
The Future of Food offers an in-depth investigation into the disturbing truth behind the
Price: $ 46.00
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The Power of Community: How Cuba Survived Peak Oil DVD
When the Soviet Union collapsed in 1990, Cuba experienced a major economic depression. With imports of oil cut by more than one-half and food imports by 80 percent, people were desperate for food. This film tells of the hardships and struggles as well as
Price: $ 41.00
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Kindred strives to adhere to strict advertising guidelines. Please help us keep our Google Ads in alignment with Kindred's values. Contact us with the URL of any ad on this page if you think it is contradictory to our content.Thank you. |
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10 Tips for talking with kids about tough issues
Many adults find it difficult to talk with their children about sex, especially as kids themselves may find it hard. Here are 10 great tips on how to engage your child in formulating approaches to life issues which will inform their whole lives |
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Terrible Twos - A Myth
Two years ago my husband and I were invited to dinner by a family, whose daughter I roomed with in college. Her oldest sister, with her family was also invited. We happened to arrive at the same time. We helped our children out of the car and made our way |
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Martial Arts; Self Mastery through a Warrior Tradition
Hapkido, the Way of Harmonious Power, is a dynamic Korean martial art.
Its philosophy draws from Asian spiritual wisdom, including the Buddhist values of non-violence and respect for all life. The long-term aim of training is the cultivation of many posi |
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From Control to Connection: An Unschooling Journey
What would all our Steiner friends think?’ was the initial thought that came to mind. ‘For that matter, what do I think?’ which began a chorus of debate within my head.
There I was at 6:30 am Tuesday morning, my daughter awake, eating a packet of chips, |
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Kindred's Ultimate Nappy Guide - The Disposable Story
Until 1946, cloth nappies were the only nappies that existed in Western society. They were usually cotton or muslin. There were no nappy covers except for knitted wool pants. With few covers and basic washing facilities, motivation was very high to train |
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